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the future of Success, April 2007
Club of Amsterdam pdf version Supporter Info.nl Nisandeh Neta, Founder, Open Circles Academy: Beyond Success In the last couple of decades success became the ultimate goal. In the 1980’s that meant a mad rush to gain power, prestige and financial wealth. But despite this focus on individual success, the millennium closed with a general sense of discontent, as if our collective spirits were crying out, “Is this all there is? If this is success, why don’t I feel more fulfilled, more alive, more successful?” We are starving for something more, something beyond success as we move into the future. We no longer want to simply make a living; we want to make a difference – to make contributions that extend well beyond ourselves. We desperately want our children to inherit a much better world than our parents left to us. Yet, despite a growing hunger for hope, possibility and belief in our own potential – we encounter a daily reality filled with anxiety, aggression and doubt. In this evening I would like to challenge some of our deeply ingrained cultural beliefs that subtly and constantly reinforce our fears while taking away our power. The most important is our belief about success itself. Although we give sometimes lip service to the importance of participation, effort, and improvement in defining success – deep down, most people still evaluate their success by external measures (such as “what people think of me” or “did I reach my goals”). As long as we believe, even slightly, that success is determined externally, we open the door for a paralyzing fear of failure. We place ourselves at the effect rather than at the cause of our experience. In our society we have set things up so that very few people win while everyone else “loses”. As long as this definition of success and failure remains dominant in our culture – blame, conflict, irresponsibility and victim mentality will flourish. But when we change this foundational belief at a root level, we will gain back our power as creators. Huib Wursten, Managing Partner, ITIM International: The Meaning of Success in Different Cultures 19:00 – 20:00 Introduction by our Moderator Homme Heida, Promedia, Member of the Club of Amsterdam Round Part I: Nisandeh Neta, Founder, Open Circles Academy: Beyond Success 20:00 – 20:30 Coffee break with drinks and snacks. 20:30 – 21:15 Part II: Huib Wursten, Managing Partner, ITIM International: The Meaning of Success in Different Cultures … followed by an open discussion. Nisandeh Neta Founder, Open Circles Academy Nisandeh Neta is the founder of Open Circles Academy – a personal development and leadership training company based in the Netherlands. Since 1995, over 30,000 people have come from all over Europe to attend his life-changing seminars and learn his principles of personal and professional success. Nisandeh Neta is a prolific writer. He published 3 books and hundreds of articles on creating success and happiness. His latest book, Elements of Success was endorsed by many of the world’s top authorities on success, such as Stephen Covey (author of The 7 Habits of Highly Effective People) and Brian Tracy (author of The Psychology of Achievement). Nisandeh Neta is considered to be one of the most exciting presenters in his field. His high-energy, cut-to-the-chase, yet heartfelt style keeps the audience captivated. He teaches using “breakthrough” techniques and experiential “accelerated learning” technologies – so that participants learn faster, remember more and achieve maximum results. The change in people is immediate and permanent. www.the-discovery.com Huib Wursten Managing Partner, ITIM International Huib Wursten, born in 1942, is one of the managing partners of ITIM International. He is specialized in advising companies and supra-national organizations in how to manage global teams. He is experienced in translating the international and global strategies and policies into the practical consequences for management. Since 1989 he has been working in this field with a variety of Fortune top 1000 companies. Huib graduated from the University of Amsterdam in educational psychology (M.A.) His main clients in the business sector are IBM, 3M, McCain, Nike, Quest, Telenor, ABN AMRO bank. Since 1994 he conducts courses at and gives advise to the IMF in Washington and since 2000 to the European Central Bank. He has advised the Russian administration on the influence of culture on political and economic behavior. He has written an award winning paper which was published for “Nyfer”, a Research Institute related to Nijenrode University (Mental Images. The influence of culture on (economic)policies) (1997). www.itim.org Homme Heida Promedia Member of the Club of Amsterdam Round Table Homme Heida is a generalist by heart, who worked as a journalist for several mass media like Algemeen Dagblad, Tros Aktua and publishing group VNU. After ten years he started his own bureau Promedia: company journalism, which slowly changed into business journalism. Now back again with larger media, he is editor-in-chief of Global Dutch, a magazine for Dutch entrepreneurs, who are active in foreign countries. Homme Heida has a continuing interest in a more philosophical approach of ‘being there’. His views on the future are very much based on new technologies. “Humans change only slowly by evolution. Technology will speed it up”, he argues. His credo is: ‘living body and soul’, which means to him a sportive challenge as well as an intellectual one. From the Amsterdam marathon till the Club of Amsterdam. www.promedia.nl
LAB on Old and New ENERGY, April 2007
Club of Amsterdam pdf version Moderated by Humberto Schwab, Director, Club of Amsterdam, Innovation Philosopher With the Thought Leaders Nathalie Horbach, Centre for Energy, Petroleum and Mineral Law and Policy, University of Dundee Simon Taylor, Director and Co-Founder, Global Witness Christof van Agt Paul Holister, Nanotechnology & Energy Results of the Club of Amsterdam Lab on ‘Old and New Energy’ download report Change agents will brainstorm on concrete tangible models to embody all the things we already know in a perspective of person-to-person acting. The “old and new energy” lab will, by sharing high-qualified knowledge and experience, innovate the way we think, act and feel regarding energy. We have to change above all our way of experiencing energy. We need change agents to deconstruct concepts and construct new ones. Moderated by Humberto Schwab, Director, Club of Amsterdam, Innovation Philosopher and the Thought Leaders Nathalie Horbach, Centre for Energy, Petroleum and Mineral Law and Policy, University of Dundee … Nuclear energy provides for a credible alternative source of electricity. It does not emit CO2 although, similar to renewable energy sources, emissions are not entirely zero. Due to the need to mitigate recognized risks, nuclear energy has the most secured and innovative energy fuel cycle, in respect of both strict international and national safety and liability regulation (polluter-pays), including internalization of such costs in the electricity price. … Simon Taylor, Director and Co-Founder, Global Witness … The output needs to be nothing short of a global revolution around the way in which we generate and utilize energy and its subsequent equitable availability. Nothing less will suffice. Whilst this might sound dismissive, nuclear power would seem to be an unnecessary distraction which does nothing to address either our overall energy requirements, or the overall use of carbon intensive energy sources – and that is before we consider the implications of the complete lack of adequate waste management, the propensity for increased nuclear use to create its own security of supply problem, the appalling overall record of the industry when it comes to onsite safety and maintenance, and the increased risks of nuclear proliferation and the potential for terrorism. … Christof van Agt Paul Holister, Nanotechnology & Energy … Nanotechnology operates at such a fundamental level that there is very little of a technological nature that it will not impact. Thus its effects on energy generation, transmission, storage and consumption are numerous and diverse. Some will be incremental and some quite possibly revolutionary … Using the following tools: Value and appreciative inquiry To establish the basic personal values, those are tangible in this matter? To discover and share our best experiences in deconstructing this theme. Socratic discourse To establish the basic questions and analysis: Is the way we have put this theme till now the right one? Is economy the adequate framework for energy? Etc. Brainstorm methods Work on new concepts, frameworks and hybrid approaches. With Future Scenario methods and other reflective tools. Who should attend Experts in hybrid fields related to energy. People of all sectors (consultancy, academia, education, SME’s etc.) that have hybrid knowledge on energy or/and want to foster concrete action. Persons who have birds eye view on the bridges between energy and other domains. Persons who have a drive to change the “energy discourse” . Why In the future new concepts will mark these fields. Specialists often remain in their domains and seldom participate in fundamental brainstorm with experts from other domains. The concept of energy is fundamentally related with values in our daily life. Cross over dialogue can create a new framework of meaning to facilitate effective actions on different levels, in our daily life. Benefits You will take home some hybrid approaches of your key topics, you will have experienced the force of Socratic dialogue and you will have a personal action plan. Nathalie Horbach Centre for Energy, Petroleum and Mineral Law and Policy, University of Dundee Dr. Nathalie Louisa Johanna Theodora Horbach teaches on the Nuclear Law and Policy course at the CEPMLP where she is involved on a part-time basis in this new specialisation within Energy and Natural Resources, i.e. the Nuclear Law & Policy Programme (LLM and PhD). Dr. Horbach obtained her law degree from the University of Leiden, Faculty of Law, with a specialisation in public international law, comparative law and international environmental law and studied economics at the University of Amsterdam. She obtained a doctorate at the University of Leiden, Faculty of Public International Law on the topic Liability versus Responsibility under International Law: Defending Strict State Responsibility for Transboundary Damage (1996) and a fellowship for the international environmental law programme at the Georgetown University Law Center, Washington D.C.(USA). Prizes won include the ‘Willoughby Prize’ (1996); Van Vollenhoven’ prize, best bi-annual thesis on International Law (1992); Best oralist award of 1990 Philip C Jessup International Law Moot Court Competition. As a Legal Consultant to the OECD Nuclear Energy Agency (Paris, France), she worked in areas of nuclear energy law, international public law and comparative nuclear energy law, involving editing various NEA publications, analysing national legal issues [involving radioactive waste management, radiation protection, emergency preparedness, non-proliferation, etc.] organising seminars and preparatory meetings of nuclear liability conventions and working groups. From 1994 to 1997 she was employed by the International Institute of Energy Law of the Leiden University, where she was lecturer and research fellow, specialised in international nuclear energy law. She participated as nuclear energy law specialist in the EU PHARE and TACIS programmes on the European Energy Charter Treaty; as well as other assistance projects. She currently is member of the Legal Advisory Task Force on Model Agreements of the Energy Charter Secretariat (Brussels, Belgium), the OECD/NEA Contact Group on Nuclear Liability Questions raised by Nuclear Safety Assistance Programmes, the editorial board of the Journal for Energy and Natural Resources Law, the International Nuclear Law Association (Secretary to INLA Working Group II on Liability and Cover), as well as a member of the European Nuclear Society, Netherlands Nuclear Society, Dutch Young Generation, Young Nuclear Society, and last but not least, the Public International Law Association ‘Prof. mr B.M. Telders’. www.cepmlp.org Simon Taylor Director and Co-Founder, Global Witness Global Witness exposes the corrupt exploitation of natural resources and international trade systems, to drive campaigns that end impunity, resource-linked conflict, and human rights and environmental abuses. The competition between the old and emerging powers to secure the world’s remaining oil reserves is escalating, perhaps dangerously so. The scramble by extractive industries to secure exploitation rights over the world’s mineral wealth, whilst at the same time resisting any kind of regulation that would enforce good practice, threatens some of the planet’s poorest populations, whilst the world’s dwindling forests, home to millions of people and reservoirs of biodiversity, continue to face an onslaught by some of the most corrupt regimes and companies, bent on satisfying an insatiable demand for timber regardless of cost. www.globalwitness.org Christof van Agt Since 2001 Mr. Van Agt works for the International Energy Agency at the Office for Non-Member Countries in Paris where he is the administrator for Countries of the Caspian Sea Region and Central Asia. He manages IEA relations with Caspian and Central Asian States and the Agency’s permanent policy dialogue on energy market and investment climate development with this important region. From 1998 to 2001 Mr. Van Agt worked in the Secretariat of the Energy Charter Conference in Brussels at the Directorate for Transit and Trade. He co authored a report on transit for the G8 Energy Ministers Meeting of April 1998 in Moscow and assisted in negotiations on the Energy Charter Protocol on Transit and Model Agreements for Cross Border Pipelines in 1999. An Inter-Governmental Model Agreement (IGA) and a Host-Government Model Agreement (HGA) were approved by the Energy Charter Conference Meeting of December 2003. From 1996 to 1998 Mr. Van Agt worked for the European Commissions Directorate General for Foreign Economic Relations and Common Security Policy on energy related assistance projects in Central Asia and the Caucasus including cooperation on interstate oil and gas transport networks. Among others he assisted Turkmenistan in launching a first licensing round of offshore acreage and Georgia in negotiations on the first independent oil pipeline in the Caucasus from Baku to Supsa. From 1991 to 1996 Mr. Van Agt worked for the International Institute for Energy Law at the Faculty of Public International Law of the University of Leiden on economic and legal reform in the Newly Independent States (NIS) for international organizations and financial institutions. For the Energy Charter process Mr. Van Agt coordinated conferences in all NIS and several Central European Countries with the Centre for Energy Petroleum and Mineral Law & Policy at the University of Dundee Scotland next to various law and consultancy firms. Born in Nijmegen, The Netherlands in 1964, Christof van Agt studied Slavonic Languages at the University of Leiden, the Herzen Institute in Leningrad and Moscow and ‘sovietology’; multidisciplinary studies in Russian, law, economy, history and political sciences at the University of Leiden, Faculty of Law from 1986 to 1991. Paul Holister Nanotechnology & Energy Paul Holister is a consultant specialising in, among other things, the commercial and societal impacts of new technologies. He is currently writing “Nanotechnology and the Future of Energy”, to be published by John Wiley and Sons. Paul’s consulting background includes many years in the oil and gas sector as a business analyst and system designer, working for multinationals such as Shell and Oracle. He was an early entrant into nanotechnology-related consulting, launching a popular nanobusiness newsletter in 2000 and writing the well-received Nanotechnology Opportunity Report in 2002. In addition to nanotechnology-related consulting for a broad spectrum of businesses, he has been an expert advisor on nanotechnology to the EU and the UK’s Royal Society. Humberto Schwab Director, Club of Amsterdam Innovation Philosopher, EuroLAB Humberto Schwab was born 1953 in Surabaya (Indonesia). He now lives in Amsterdam and in Spain (province Girona). Humberto Schwab studied physics and philosophy at the University of Amsterdam, he worked at the Montessori Lyceum Amsterdam, the Gerrit Rietveld Academie and at the Hogeschool van Amsterdam. He designed a philosophy method for high and higher education and published on several aspects of education. He was the driving force behind parliaments approval in 1998, of the introduction of philosophy in the Dutch high school system. An innovative training course for teachers was designed and executed by Humberto Schwab at the University of Amsterdam. He developed several philosophy techniques like the value brainstorm, concept analysis, differential analysis, assumption analysis and think tank teaching method. He adjusted the Socratic discourse for educational contexts. He co-designed the philosophy curriculum for the Dutch high school system. He trained several organisations in reflection on mission and ethics, and advised governmental and other organisations on cultural affairs. In the annual festival of philosophy he acts as “stand up philosopher”. He is chair of the Kalos society, which aims to improve the presence of intellectual youngsters in the public domain. Humberto Schwab has developed the EuroLAB method, in which the Socratic discourse and the future scenario method are synthesized in a training format in which participants reflect on their position here and now by looking into a designed future. The participants combine all their knowledge to make different, challenging scenarios. The EuroLAB is also a learning method in which students from different countries participate to brainstorm on urgent European matters. They produce an advice for the European government on the chosen subject (migration, water politics, media etc.). They learn by producing. Also they acquire international experience. In the Pyrenean area in Girona (Spain) the EuroLAB is developing steadily into a real virtual laboratory. Learning in an urgent context, and innovate educational systems is his main target now. www.xs4all.nl/~schwab
the future of the Global Workplace, March 2007
Club of Amsterdam pdf version Supporters PricewaterhouseCoopers Mandar Apte, Business Strategy – Competitive Intelligence Analyst, Shell Global Solutions International B.V. Workplace of the future – scenarios and trends – Views of a global citizen In today’s world of increased globalization, “change” seems to be the only constant variable. Marked by recent shifts in socio- political environments complemented by advances made in technology have resulted in an increased interdependence between countries and people. Since we will all be living and working in a future world that promises to be different from today in significant ways, the future of the global workplace is of interest for governments, businesses, organizations, and people, including multinationals especially threatened by the ambitious forces of local, national and regional players. Key trends will be highlighted and solutions proposed for issues that might be faced in the work place of tomorrow. Andrew Kruseman Aretz, Partner, Human Resource Services, PricewaterhouseCoopers Belastingadviseurs N.V. Changing demographics of people flows around the World Organisations are ‘going global’ in new ways and expanding to new locations, offering considerable benefits for the organisation. These bring a new set of employment opportunities and problems. The traditional arguments for offshoring to new locations have often been built around cost arbitrage, taking advantage of lower labour and related costs in manufacturing or routine service provision. Recent studies show that the ‘new’ locations can offer access to skilled and innovative pools of talent, and to different approaches to leadership and management. The motivation of mobile workers is also changing as employees place different value on working internationally. The discussion examines these changing workforce challenges and how organisations are revising policies to meet these new needs. Jean-Claude Knebeler, Director of Foreign Trade, Ministry of the Economy and Foreign Trade, Luxembourg Does off-shoring hold the key to success, especially for SME’s? Off-shoring is to most European politicians what garlic is to vampires: the mere mention of it sends them into convulsions. It is associated in public opinion to serious ills ranging from wage dumping and precarious social security networks to child-labour and slavery. Governments in mature economies face a dilemma: they need to foster the competitiveness of their companies while working to preserve certain social standards, at home and abroad. Moving business processes abroad may increase competitiveness but creates social problems. But isn’t there a middle way? Must off-shoring/outsourcing necessarily be a zero-sum game? Or does it hold the key to success, especially for SME’s, on tomorrow’s ever more competitive global marketplace? 19:00 – 20:00 Introduction by our Moderator Hedda Pahlson-Moller, Managing Director, Evalueserve Benelux and Omnisource International Part I: Mandar Apte, Business Strategy – Competitive Intelligence Analyst, Shell Global Solutions International B.V. Workplace of the future – scenarios and trends – Views of a global citizen Andrew Kruseman Aretz, Partner, Human Resource Services, PricewaterhouseCoopers Belastingadviseurs N.V. Changing demographics of people flows around the World Jean-Claude Knebeler, Director of Foreign Trade, Ministry of the Economy and Foreign Trade, Luxembourg Does off-shoring hold the key to success, especially for SME’s? 20:00 – 20:30 Coffee break with drinks and snacks. 20:30 – 21:15 Part II: Panel followed by an open discussion. Mandar Apte Business Strategy – Competitive Intelligence Analyst, Shell Global Solutions International B.V. Mandar Apte is a Chemical Engineer from Mumbai, India. He then traveled to the US to get a graduate degree in Petroleum Engineering from Tulsa University, USA. Since 1999, he has worked at Shell in US and now in Europe. Mandar has worked on several mega projects in Shell’s EP business, traveling worldwide and experiencing a diverse set of cultures. He has been active in various employee networks at Shell around learning and development and community outreach. www.shell.com/home/Framework?siteId=globalsolutions-en Andrew Kruseman Aretz Partner, Human Resource Services, PricewaterhouseCoopers Belastingadviseurs N.V. Andrew Kruseman Aretz is a tax lawyer from background and since 1990 working with PricewaterhouseCoopers. He has over 17 years experience in human resource consulting and operates from the Amsterdam office. He is specialized in international mobility management, HR in M&A and HR Restructuring. He advises multinational clients on employment, reward, tax and social security aspects of expanding and improving their global business. He leads the Dutch HR Transaction Services team, servicing Private Equity and Corporate clients. The HR Transaction team consists of a broad range of HR specialists in pensions, reward HR strategy and processes, performance and organization and employee taxes, with a deal mindset and who work on international deals with other M&A specialists. www.pwc.com/nl Jean-Claude Knebeler Director of Foreign Trade, Ministry of the Economy and Foreign Trade, Luxembourg A career diplomat since 2002, Mr Knebeler currently serves as Director of Foreign Trade at the Ministry of the Economy and Foreign Trade in Luxembourg. He is providing advice to the Minister on bilateral trade affairs as well as strategy and policy promoting Luxembourg’s economy abroad. The Department of Foreign Trade also provides direct support to companies through trade missions and national pavillions at trade fairs. Mr Knebeler chairs the Committee for the Promotion of Luxembourg Exports, is a member of the Consultative Committee on Foreign Trade, the Luxembourg Board of Economic Development as well as a board member of the Office du Ducoire (the public export insurance provider). He was educated at the London School of Economics & Political Science in Great Britain and the French senior civil service college, the Ecole Nationale d’Administration, gaining a BSc in Government & Law and a postgraduate diploma in Public Administration. www.eco.public.lu Hedda Pahlson-Moller Managing Director, Evalueserve Benelux and Omnisource International Hedda Pahlson-Moller is Managing Director of the Outsourcing/Offshoring consultancy, Omnisource International, and serves as the Benelux Client Executive for Evalueserve – a global knowledge services company providing customized Business/Market and IP research and analytics services to leading edge clients worldwide. Evalueserve has a team of 1400+ professional researchers based in its operations centers in Gurgaon, India; Shanghai, China; and now Valparaiso, Chile. Hedda has a B.A. from Brown University (USA), a Masters in Political Science from Lund University, and an MBA from Copenhagen Business School. Hedda has lived around the globe and worked for the Swedish Embassy and the Japan Development Bank in Tokyo, the US Chamber of Commerce in Berlin, the Centre for Science and Environment in India and spent 4 years at Hewlett-Packard’s financial operations in Brussels and Grenoble. She is Swedish-Canadian and has lived all over the world before settling in the Grand Duchy of Luxembourg, where she manages her businesses and teaches Entrepreneurship at Sacred Heart University, Luxembourg. www.evalueserve.com www.omsint.com
the future of Ambient Intelligence, February 2007
Club of Amsterdam pdf version Supporter De Waag Presentations [pdf] by Ben Schouten & Rob van Kranenburg click here by Erik Geelhoed, Hewlett-Packard Laboratories click here by Berry Eggen, TU Eindhoven, Design Platform Eindhoven click here by Klaas Kuitenbrouwer, Mediamatic click here Ben Schouten & Rob van Kranenburg In Wikipedia the concept of Ambient Intelligence (AmI) is described as a vision where humans are surrounded by computing and networking technology unobtrusively embedded in their surroundings. AmI puts the emphasis on user-friendliness, efficient and distributed services support, user empowerment, and support for human interactions. This vision assumes a shift away from PCs to a variety of devices which are unobtrusively embedded in our environment and which are accessed via intelligent interfaces using RFID, PDA, wearables, robots etc. Technologically framed issues of the coming decade will be on smart environments, The Internet of Things, pervasive computing, ubicomp, Things That Think, Disappearing Computer, Ambient Intelligence, Calm Technology, all terms for the trend of chips and circuits, switches and boards moving out of the computer as we know it, into clothing (wearables), homes (domotics), military operations (smart dust), healthcare (implants), security (smart cameras), and through logistics and retail into the chain of things that we buy and sell every day. However, they will not move out without sending postcards home. They will keep in touch with the digital infrastructures and databases by calling in from time to time. Following Mark Weiserís vision in his seminal 1992 Computing for the 21th century text, this view on computing is the fastest spreading paradigm in the history of technology: from Intel (hardware), to Philips (Ambient Intelligence), from Nokia (Near Field Communication), to DARPA (distributed systems), from the EU vision of Digital Territory to the EPC Global dream of an Internet of Things (Object Name Servers). As the World Wide Web has changed our ways to communicate, to collaborate and share information in previously unavailable ways, ambient technology will even further influence our lives, HOW we perceive and communicate and shape our identity. It will reshape our media in new content and environments, our daily live and work environment and our economical challenges. Using new technologies and improved sensor capabilities it will facilitate more human communication and places the human in the centre of his adaptive environment. An important question will then be to find new ways of scripting new forms of solidarities with these digital technologies which will deepen the possibilities, which will inspire trust and confidence. Otherwise we might be confronted with more control and/or hiding the technological complexity behind ever more simple user friendly interfaces. In both cases there is no learning by citizens on how to function within such a system, thereby opening up all kinds of breakdown scenarios. We will discuss how to negociate the vast economic and human resources in the Netherlands, its unique saturedness in terms of infrastructures and excellent planning strategies in relation to a practical living of everyday life, real human problems and challenges? This evening we hope to get the key players in the Dutch ambient intelligence field together in order to debate strategies towards collaboration and concrete implementation scenarios. With Boris de Ruyter (Philips), Erik Geelhoed (Hewlett-Packard Laboratories), Berry Eggen (TU Eindhoven, Design Platform Eindhoven), Klaas Kuitenbrouwer (Mediamatic) & Maurits Kreijveld (Ministry of Economic Affairs, Innovation Department) 19:00 – 20:00 Part I: Introduction by our Moderators Ben Schouten, Lector Ambient Intelligence and Design, Fontys & CWI Rob van Kranenburg, Innovation and Media Theorist The promise of an Ambient Society Boris de Ruyter, Principal Scientist, Media Interaction Department, Philips Research Europe Promise of AmI for the home (ideal home) Erik Geelhoed, Hewlett-Packard Laboratories, UK Promise of AmI in mobility and mobile gaming Berry Eggen, Professor, Vice Dean, Department of Industrial Design, TU Eindhoven Promise of AmI for design Klaas Kuitenbrouwer, Mediamatic Promise of AmI for media Maurits Kreijveld, Ministry of Economic Affairs, Innovation Department 20:00 – 20:30 Coffee break with drinks and snacks. 20:30 – 21:15 Part II: Panel followed by an open discussion.
the future of Consciousness, January 2007
Club of Amsterdam pdf version Supporters EnlightenNext Amsterdam Christian Vogler Mauk Pieper, Trainer, Coach, Teacher Cultural development and the development of man as a new more conscious being have to go hand in hand. Everything we become conscious of is interpreted through our cultural perspective; the values and beliefs of our culture. So whatever we experience is mediated by culture. One of the models that provides insight in the evolutionary process of cultural development is Spiral Dynamics. Using this model we can recognize where a culture is on the evolutionary ladder of value systems that every culture went through or will have to go through in order to reach a higher stage of development. Looking at Dutch culture in this way shows the stifling individualism, that is such a high value in our culture but of which we are now starting to recognize it is also making further development impossible, individualism will have to be transcended and included. Arjan Kindermans, EnlightenNext Amsterdam Transcending and including individualism, how do you do that? Arjan Kindermans will briefly explain Andrew Cohen’s groundbreaking philosophy of Evolutionary Enlightenment which explains the way to a new culture; what do individuals have to do to be available for the development of consciousness and what happens collectively when this new culture emerges, what is it, how does it work? And finally, how does this collective experience become a developmental stage? George Pór, Founder, CommunityIntelligence Ltd. What Color is Your Collective Intelligence? Collective intelligence (CI) is the capacity of human communities to evolve towards higher order complexity and harmony, through such innovation mechanisms as differentiation and integration, competition and collaboration. Communities have different forms of CI in different developmental stages. A form of CI is wiser, more evolved than another if it’s driven by an authentic, collective self, rather than a collective ego. Get smarter about telling the difference because CI is both outside and inside you. Learn how to upgrade yours. 19:00 – 20:00 Welcome by our Moderator Homme Heida, Promedia, Member of the Club of Amsterdam Round Table Part I: Mauk Pieper, Trainer, Coach, Teacher Cultural development and the development of man as a new more conscious being have to go hand in hand. Arjan Kindermans, EnlightenNext Amsterdam Transcending and including individualism, how do you do that? George Pór, Founder, CommunityIntelligence Ltd. What Color is Your Collective Intelligence? 20:00 – 20:30 Coffee break with drinks and snacks. 20:30 – 21:15 Part II: Panel followed by an open discussion. Mauk Pieper Trainer, Coach, Teacher He studied Political and Social Sciences at the University of Amsterdam. Over the last 14 years he was a student of Ted Wilson, spiritual teacher and founder of Centrum Venwoude. Mauk Pieper is trainer, coach and teacher for the last ten years. www.venwoude.nl Arjan Kindermans EnlightenNext Amsterdam Arjan Kindermans (1961) has been a student of Andrew Cohen since 1995 and has led EnlightenNext Amsterdam since 2001. As one of Cohen’s close collaborators, Kindermans has presented numerous lectures and seminars on Evolutionary Enlightenment and has facilitated numerous workshops on Enlightened Communication. Kindermans is an actor and drama teacher as well as a corporate trainer, and he has participated in corporate-culture change projects with over two hundred organizations in the last twenty years. He graduated from acting school in 1984 and has had major roles in several Dutch movies, over fifteen TV series, and more than twenty theater productions. Kindermans is cofounder of the Center for Human Emergence Netherlands. www.humanemergence.nl www.enlightennext.org George Pór Founder, CommunityIntelligence Ltd. George Pór is a social architect, executive mentor, techno-communitarian visionary, and cartographer of our Emerging Planetary Reality. He has been a researcher, student and facilitator of collective intelligence since the Movement of the 60’s and the human potential groups of the 70’s, to the first virtual communities of the 80’s and the organizational learning/transformation movement of the 90’s. His interest in CI stems from his passion for a future, in which our capacity to reach our highest potential is strengthened by all human institutions. George served as a Senior Research Fellow at INSEAD, and currently, a Research Fellow at the Universiteit van Amsterdam. He is the Chairman of CommunityIntelligence Ltd and is publishing the Blog of CI. www.community-intelligence.com/blogs/public www.collectivewisdominitiative.org/files_people/Por_George.htm Homme Heida Promedia Member of the Club of Amsterdam Round Table Homme Heida is a generalist by heart, who worked as a journalist for several mass media like Algemeen Dagblad, Tros Aktua and publishing group VNU. After ten years he started his own bureau Promedia: company journalism, which slowly changed into business journalism. Now back again with larger media, he is editor-in-chief of Global Dutch, a magazine for Dutch entrepreneurs, who are active in foreign countries. Homme Heida has a continuing interest in a more philosophical approach of ‘being there’. His views on the future are very much based on new technologies. “Humans change only slowly by evolution. Technology will speed it up”, he argues. His credo is: ‘living body and soul’, which means to him a sportive challenge as well as an intellectual one. From the Amsterdam marathon till the Club of Amsterdam. www.promedia.nl
the future of Food Design, November 2006
Club of Amsterdam pdf version Supporters4-TradingROC van AmsterdamKookpunt Taste, presentation of food, atmosphere, even design of food itself have existed for a long time, but they were often treated as separate elements. The contemporary awareness in design as well as in food culture enables a more holistic approach, which recently led to outstanding creative developments. This event is going to highlight three influential aspects: a) aesthetics from a consumer perspective, b) innovative food products and c) design supporting senses and a good time. Masayuki Tajima, food culture specialistWhat is Food Design? “Food is food and design is design” – the consumer generally tends to keep these subjects as distant and separated entities. The only occasions where they appear as a unity is in nicely decorated and presented meals at restaurant, new looking bottles or a cucumber curved out in the shape of a flower. The consumer’s vision of the design consists of a directly aesthetic and artistic nature and hardly goes beyond imaginative food and products. Charm, function, innovative and yet elegant forms, poetic and romantic creations may be the key words for food design. Through the pleasure of eating and feeling these artistic pieces consciously, the consumer gets the chance of experiencing a high degree of human touch. Maurice Nio, Owner, NIO architecten Fire Emperor The Fire Emperor is the new appearance in the heart of Amsterdam’s city centre. The Fire Emperor will be the pivot of public life. No-one can escape from this voracious building that day and night devours anything that comes near: innocent tourists and experienced gluttons, pale potatoes and fresh coriander, tame pigeons and live squid, raunchy market stalls and exclusive restaurants, worn-out musicians and erotic services, the water of the ‘Rotte’ and the faded perfumes of waitresses. Everything is being digested, pushed along and shovelled out again, but not before it has been substantially reshaped under high pressure. Because it is the new non-stop market hall that houses in the Fire Emperor. Everybody has something to look for here, and everybody and everything is prepared to defy the heat of the kitchen in the Fire Emperor. This is where the city boils and where people travel along on the vapours of exotic dishes. Angélique Schmeinck, Master Chef Experience & Temptation… The creator as seducer A good idea generates energy, creates movement and makes you attractive to co-workers, guests and suppliers. That sounds good, but where do you get this great idea? Everyone dreams, in the car, during a meeting or on the terrace in the sun. These dreams often produce the most beautiful thoughts and fantasies, which result in a feeling of excitement and energy. Often enough, such great ideas disappear just too easily. Idea missed. Chance missed. But sometimes the idea becomes an itch wanting to be scratched, what if it were to be realized? It doesn’t matter what it is. A new project or a product, an event or an activity, or a new dish. Make time for renewal! Angélique will tell in here presentation the process of creating taste dimensions and the influence of ‘seducing’ to give a total experience. Therefore she will use as example here Culi-Air project…..The hot air balloon as a enormous convection oven 19:00 – 20:00 Welcome by our Moderator Mikael Besson, Chef, freelancer for the gastronomy and hospitality industry Part I: Masayuki Tajima, food culture specialist What is Food Design? Maurice Nio, Owner, NIO architecten Fire Emperor Angélique Schmeinck, Master Chef Experience & Temptation… The creator as seducer 20:00 – 20:30 Food Tasting and drinks 20:30 – 21:15 Part II: Panel followed by an open discussion. Masayuki Tajima food culture specialist Active as a food culture specialist. Taji promotes food culture through 3 means, design, taste, and communication. His background is in spatial design as of architecture and urban design, active chef and caterer. As a means of communication, he gave lectures and writes articles about design. www.tajithechef.com Maurice Nio Owner, NIO architecten Maurice Nio (1959) graduated cum laude as an architect in 1988 at the Faculty of Architecture of the Delft University of Technology on a villa for Michael Jackson, the most curious final project of that year. This project has been of vital importance to his hybrid approach. Through a mixture of mythological and pragmatic mental processes, cryptic and at the same time utterly transparent design strategies, he has realized projects at BDG Architekten Ingenieurs (1991-1996), such as the enormous waste incinerator aviTwente. At VHP stedebouwkundigen + architekten + landschapsarchitekten (1997-1999) he realized the Zuidtangent, the longest high-quality public transport line in Europe. As from January 1st, 2000 he operates from his own design studio NIO architecten and currently works on the most beautiful shopping centre in the world and the most obscure houseboat in the Netherlands. Maurice Nio gives many lectures home and abroad, but has decided he no longer wants to be a teacher on art schools, academies or universities, and would like to design books again, or make his eighth video production, or else write new articles on urban development, architecture, film, video, television, photography or dance. Achievements anyway are his books You Have the Right to Remain Silent (1998) and Unseen I Slipped Away (2004). www.nio.nl Angélique Schmeinck Master Chef As one of the two female master chefs in the Netherlands, Angélique Schmeinck has been cooking at a star level for years. However, we also know her from surprising cooking items for television. With “Swinging in the Kitchen”, she now has four books to her name, of which “A Mouthful of Art” has been called the most innovative cookbook in the world. Angélique presents Tasting Intermezzos, Inspiration Workshops, Culinary Jam Sessions and other delicious productions with her own company. These include the spectacular Culi-Air®, in which she uses a hot air balloon as a convection oven to prepare a dinner. Perception where everything revolves around flavour and aroma. Angélique tickles the senses of small and large organisations that are looking for a special activity for customer relations or employees by offering various programs that are talked about for a long time afterwards. She makes them an intense experience. That is her strength. www.schmeinckproducties.nl Mikael Besson Chef, freelancer for the gastronomy and hospitality industry Born 1959 in Gavle (S), lived in Sweden for 12 years, then moved to Switzerland (Lausanne), where he started his career as chef with an apprenticeship at the Lausanne Beau-Rivage Palace Hotel *****. Having worked in different hotels and countries, MikaeI came back to Lausanne and after some years, started his own catering / party service (1988). In august -96 he sold the catering and moved to The Netherlands, where he worked for the KLM inflight catering. After that he worked as product developer in the industry and gastronomy. He is now a freelancer (living in Amsterdam) for the gastronomy and hospitality industry – also giving cooking lessons and home cooking sessions.
the future of Business Meetings, October 2006
Club of Amsterdam pdf version Supporters Syntens AMI Project Although business meetings come in many sizes and have a range of measurable parameters distinguishing them from one another, they share the common objective of accelerating and enhancing human communications. Attempts to improve meeting logistics and the use of networks to reduce the need to physically bring together people who are at a distance reduce meeting overhead and increase participation but, unfortunately, everyone has both positive and negative meeting experiences. In the future, there will be many new processes and technologies to help participants and organizers prepare and manage meetings for superior communications and outcomes. Des Leach, Research Fellow, Institute of Work Psychology, University of Sheffield Meetings and their Participants – the Balancing Act between Business and Personal Factors Work meetings are fundamentally a communication tool with which to accomplish a range of organisational goals. Despite this practical importance, the meeting has been largely overlooked as a topic of inquiry in organisational research. In this talk, I will present recent research findings on (1) the effects of meetings on employee well-being and (2) factors associated with meeting effectiveness. Issues for future research in connection with meeting outcomes (e.g., job strain, performance) and the AMI project will also be discussed. Pierre Wellner, Senior Scientist, IDIAP Research Institute, Martigny, Switzerland The Whole Meeting in Half the Time People often feel that half the time we spend in meetings is wasted, but it’s not easy to identify which half. The AMI project is developing and testing recognition and browsing technologies to help us find what parts of a meeting are most important and interesting. This talk will begin with quantitative evidence showing how much time is “wasted” in typical meetings, and then describe several approaches we are investigating to help filter out the most important parts. These techniques can be used to browse previously recorded meetings, and may also improve the efficiently of attending remote meetings and presentations. Wilfried Post, Researcher, TNO Human Factors Join Multiple Simultaneous Meetings Without Neglecting Your Personal Priorities Imagine that you could work alone, wrapping up a report or analyzing the last minute financials of your next investment while also giving many simultaneous meetings your partial attention. What would your working environment look like? How would it help you to meet your most urgent deadlines without permitting you to slip terribly behind on other project responsibilities? During this session we will examine a simulation of just such an environment, discuss fundamental requirements together with ways of performance evaluation, and explore its implications for businesses. 19:00 – 20:00 Welcome by our Moderator John Grüter, Systems Thinker, ICT Generalist, Technology Affectionado, Change Agent and Principal of Digital Knowledge Part I: Christine Perey, AMI technology transfer specialist Introduction Des Leach, Research Fellow, Institute of Work Psychology, University of Sheffield Meetings and their Participants – the Balancing Act between Business and Personal Factors Pierre Wellner, Senior Scientist, IDIAP Research Institute, Martigny, Switzerland The Whole Meeting in Half the Time Wilfried Post, Researcher, TNO Human Factors Join Multiple Simultaneous Meetings Without Neglecting Your Personal Priorities 20:00 – 20:30 Coffee break with drinks and snacks. 20:30 – 21:15 Part II: Panel followed by an open discussion. Christine Perey AMI technology transfer specialist Christine Perey is an independent consultant and analyst with over 15 years of experience in the field of multimedia communications technologies and their application in business. She provides business development, market development and strategic planning support to a wide variety of clients in the videoconferencing, collaboration and networking industries. She has published over 40 articles in business and technology magazines and authored full length reports on the potential for multimedia technologies in business communications. www.perey.com Des Leach Research Fellow, Institute of Work Psychology, University of Sheffield Desmond Leach is a Research Fellow at the Institute of Work Psychology, University of Sheffield, UK, and a member of the Economic and Social Research Council Centre for Organisation and Innovation. His research interests include job and work design, creativity and innovation, work meetings, and organisational change. He has published articles in journals such as Ergonomics, the Journal of Applied Psychology, the Journal of Occupational and Organizational Psychology, Applied Psychology: An International Review, and the International Journal of Innovation Management. www.shef.ac.uk/departments/academic/iwp/staff/desl.html Pierre Wellner Senior Scientist, IDIAP Research Institute, Martigny, Switzerland Dr. Pierre Wellner is a Senior Researcher at the IDIAP Research Institute in Martigny, Switzerland, working in the areas of Multimodal Interaction and browsing of recorded meetings. Prior to joining IDIAP, Pierre worked for AT&T Bell Labs in New Jersey, Xerox PARC in Cambridge UK, and was a co-founder of Spiderphone.com, a web-enhanced telephone conference call service company. His PhD in Computer Science is from the University of Cambridge Computer Laboratory. www.idiap.ch Wilfried Post Researcher, TNO Human Factors Dr. Wilfried Post is a researcher at TNO Human Factors, the Netherlands, since 1995, where he performs basic as well as applied research on group decision making, team communication and co-operation, and computer supported collaborative work. From 1988 to 1995 he worked as a researcher at the dept. of Social Science Informatics at the University of Amsterdam and participated in projects funded by the European Commission in the field of (medical) knowledge engineering. In 1996 he was awarded a PhD on the thesis entitled “Knowledge Technology in Pre-Hospital Emergency Management”. www.tno.nl/defensie_en_veiligheid/index.xml John Grüter Systems Thinker, ICT Generalist, Technology Affectionado, Change Agent and Principal of Digital Knowledge Member of the Club of Amsterdam Round Table Digital Technology is changing our lives and work fundamentally. However, we are slow to act upon the opportunity or leverage the true potential. The emerging Digital Society will certainly be different from society as it has been for the last few centuries. Digital Technology has the ability to empower us all or enslave us. Digital Technology applied to organisations has the ability to change organisations beyond recognition and create new, sustainable value. However, post-industrial organisational structure requires radically different design and implementation paradigms. These new paradigms are based on knowledge sharing and barter, flexible and decentralised infrastructures and contextual fit. John helps organisations to leverage digital technology and help them to transform into knowledge driven, process and services oriented entities. As it is, most organisations still think in the industrial paradigm, so there is a lot of opportunity. www.digital-knowledge.com
Cross Media CEO Breakfast, September 2006
Club of Amsterdam pdf version Part I Meet with ‘Thought Leaders’ – they will visit each breakfast table and spend time to present her/his ideas and projects and will be available to answer your questions. Entertainment, content, advertising, video, wireless, media rights, news, movies, TV, games, blogging, SMS … Meet the Experts! The ‘Thought Leaders’ are Madanmohan Rao, Consultant and prolific writer from Bangalore, Research Director, Asian Media Information and Communication centre (AMIC), Singapore. Sylvia Paull, Founder, Berkeley Cybersalon (United States) Igor van Gemert, Founder & CEO, Innergy Creations BV Gabriele Gresta, Deputy Chairman, Digital Magics Group (Italy) Mary Hodder, CEO, Dabble (United States) Jonathan Marks, Director, Critical Distance BV Part II Presentation of the “ICCT institute of creation, content & technology” by Arnold Smeulders, Intelligent Systems Lab Amsterdam (ISLA) Simon Jones, Director, Human-Computer Studies Laboratory, University of Amsterdam Where manufacturing of goods has become a low-cost activity, value is in entertainment, information & content: news, movies, TV, games, blogging, SMS, MMS and tourism. In this economic arena, The Netherlands has a great chance of success as we have a long tradition of creativity, entertainment, cultural heritage, and social interaction. The creative sector accounts for around 10% of the EU’s economy and in larger cities such as Amsterdam combined with ICT as much as 25%. The Institute for Creation, Content & Technology is an initiative of the University of Amsterdam and the Waag Society. It is going to develop the skills, tools and prototypes ready for this world’s market. Madanmohan Rao Consultant and prolific writer from Bangalore, Research Director, Asian Media Information and Communication centre (AMIC), Singapore. Dr Rao has edited three book series: “The Asia Pacific Internet Handbook”, “The Knowledge Management Chronicles” and “AfricaDotEdu” (McGraw Hill). He is also editor-at-large of DestinationKM.com and contributor to the Poynter Institute blog on new media trends. Madan was on the international editorial board of the recently published book, “Transforming e-Knowledge” and “Asia Unplugged”. Madan has been the communications director at the United Nations Inter Press Service bureau in New York, and vice president at IndiaWorld Communications in Bombay. He graduated from the Indian Institute of Technology at Bombay and the University of Massachusetts at Amherst USA, with an M.S. in computer science and a Ph.D. in communications. He is currently the director of the InfoComm Observatory at the Indian Institute of Information Technology, Bangalore. Madan is a frequent speaker at international conferences, having given talks and lectures in over 60 countries around the world. He has worked with online services in the U.S., Brazil, and India. His articles have appeared in DestinationKM.com, The Economic Times, Electronic Markets magazine, Economic and Political Weekly, and the Bangkok Post. www.amic.org.sg www.defindia.net/inomy Sylvia Paull Founder, Berkeley Cybersalon (United States) Who is Sylvia? It depends on the context. For work that’s also play, she develops strategies for creating awareness of new technologies, people, companies, publications, organizations and events (www.berkeleyventures.net). She’s had the good fortune of working with the founders of CNET, Wired magazine, Marimba, and Ask Jeeves when their companies were nascent or still on life support. She founded Gracenet, a networking group for women in high tech with chapters in San Francisco and Los Angeles, and is also on the advisory board of BlogHer. For several years, Gracenet’s DisGraceful Award in Advertising – given to the most sexist ad in high tech media — made the news itself and encouraged companies like IBM and InfoUSA to withdraw ads depicting women as inferior beings (not only to men, but to aliens as well!). She organizes events that bring people together and are intended to generate ideas, sometimes even disruptive ones. The Cybersalons (www.berkeleycybersalon.com) focus on the impact of technology on all aspects of our personal and social gestalts, and have been taking place regularly since 1994. The Last Friday Ladies Lunch (www.lastfridayladieslunch.com) seems to have become a magnet for a randomly generated and open group of amazing women who share their yearnings as well as disillusions over lunch in Berkeley on the last Friday of the month. She’s also served on the board of the Grizzly Peak Cyclists and encourages everyone to take up cycling or at least not run over a cyclist. Igor van Gemert Founder & CEO, Innergy Creations BV Innergy Creations developes new Internet & Multimedia driven products and services. Innergy Creations initiates & implements innovative business cases. We believe that business innovation is all about balance. Balance of vision, ideas, creativity, business, marketing, technology and the management of it. www.innergybv.biz/blog Gabriele Gresta Deputy Chairman, Digital Magics Group (Italy) Gabriele Gresta is the executive vice-chairman of Digital Magics Group. He started his work career on software development as a young boy. He enriched his curriculum vitae by studying and working in the UK, USA and Australia. He then focused on the world of ‘infotainment’. In 1995, he founded Bibop Research International, a cross-media agency dealing with the realisation of communication projects and events for new media. In 2003, Bibop Research International began creating and managing online communities, giving life to the first interactive web-TV in Italy. In 2004, together with Enrico Gasperini and Gabriele Ronchini, he launched a new company: Digital Magics. With Digital Magics, he started dealing with the innovative market of digital content. He is also a partner of Bibop TV, the group’s television company, which focuses on the production of interactive and participatory IPTV formats. Mary Hodder CEO, Dabble (United States) Mary Hodder is the CEO of Dabble, a recently launched company that aims to be ‘the most comprehensive search and remix community on the planet’ by assisting users to organise, search, tag, describe, promote, and remix video. She is an information architect and interaction designer specialising in social media sites. She works with companies in open source, photo sharing and blog aggregation, worked for Technorati, and recently completed a survey of the current state of research and development in academia in the area of new media for the American Press Institute. She is a blogger at Napsterization (napsterization.org/stories/) and an original author at bIPlog – the first UC Berkeley Graduate School of Journalism blog, which covers intellectual property, security and privacy issues. www.dabble.com Jonathan Marks Director, Critical Distance BV Jonathan Marks describes himself as a sort of media anthropologist, currently studying the impact of digital technology on traditional broadcasting. In his commercial activities, he guides companies through the maze of communications possibilities currently facing them, helping them to develop a cross-media strategy. He also produces and is currently working on documentaries using HD technology. You’ll also find Jonathan at conferences on disaster communication – as a founding member of “Broadcasters Without Borders” he is working on schemes to help radio stations affected by natural disasters. A father of three, he learns a lot about the future by watching his kids!. www.criticaldistance.nl Arnold Smeulders Intelligent Systems Lab Amsterdam (ISLA) I received an M.Sc from the Technical University of Delft in physics in 1977, and in 1983, a PhD from the medical faculty of Leiden University on the topic of visual pattern analysis. Subsequently, I was associated professor in medical image analysis at the Vrije Universiteit Amsterdam and the Erasmus University Rotterdam. In 1989, I moved to the University of Amsterdam to become associate professor of computer science and full professor in biological image processing. Since 1994, I am full professor in multimedia information analysis at the Informatics Institute of the University of Amsterdam. Currently, I lead the Intelligent Systems Lab Amsterdam. ISLA is composed of three groups. The IAS group researches intelligent autonomous systems and the ILPS group investigates information and language processing. The Intelligent Sensory Information Systems group, ISIS, conducts research in the theory, practice, and implementation of multimedia information analysis. In this group, my scientific interest is in computer vision, content-based image and video retrieval, tracking, learning, and pictures and language. ISIS has an extensive record in co-operations with Dutch industry and long-term relations with the Nederlands Instituut voor Beeld en Geluid and the Nederlands Forensisch Instituut. Since 2001, I am director of MultimediaN, a nation-wide, large program for multimedia information processing supported by the Dutch government. I am currently also director of ASCI, a nation-wide research school on computing and imaging. I am an associate editor of the International Journal of Computer Vision and of the IEEE transactions on multimedia. Since 2000, I am elected fellow of International Association of Pattern Recognition, and I am a honorary member of the Dutch Society for Pattern Recognition and Image Processing. As concerns the past, in 1987, I received a Fulbright grant for a visiting associate professorship at Yale University. I was visiting professor at the City University Hong Kong and ETL Tsukuba Japan. I was associated editor of the IEEE transactions PAMI as well as Cytometry. I served as the treasurer of the Faculty in 1996-1997, director of the institute 1997-2001, and as a director of educational programs 2001-2004. In 2005, I was chairman of the organizing committee of the IEEE International Conference on Multimedia and Expo 2005 in Amsterdam. http://staff.science.uva.nl/~smeulder Simon Jones Director, Human-Computer Studies Laboratory, University of Amsterdam Simon Jones has been the Managing Director of the M.I.T. Media Lab Europe. With 20 years of success in generating and deploying innovative R&D, Simon is a significant figure in the European Technology Landscape. His technical expertise, vision, experience, contacts and team-building skills marks him out as one of the few individuals able to drive innovative research teams in an international context. In the mid-1980’s Simon was one of the first to emerge from UK universities with research skills in Microelectronics Systems Design. Five years after his PhD he was awarded a full Professorship at the UK’s largest Engineering Research Institution – Loughborough University, where he held the ARM/Royal Academy of Engineering Research Chair in Embedded Microelectronic Systems. He was also awarded at the age of 31 the British Association for the Advancement of Science ‘Brunel Prize’ awarded to ‘an outstanding academic in engineering under the age of 40’. Simon is a fluent German speaker with a degree-level qualification in German Language and Business. He was awarded in 1998 ‘The Siemens/German Research Ministry Research Chair’ at the Technical University of Dresden working that year with Siemens to advance new computer systems for the consumer electronic market and he continues to be well connected with European industry. A period as Dean of Engineering and Design at the University of Bath, one of the top 5 universities in the UK, gave him valuable experience in the leadership of complex organisations. hcs.science.uva.nl Bob Stumpel Result Strategy, Cellspace, OpenBC, Ideabroker, LBI, GetMobile, TCS, Mendix, FON (in business since 1978) Bob started his career as a copywriter and concept maker, later developing into a business strategist and consultant. He built two advertising agency groups in The Netherlands, developing both to a level of ‘biggest independent agency in the Benelux’, and then merging them into international agency networks. He is a long time pioneer in helping marketers to use or integrate new technologies, new media and new channels to enhance or revive more traditional marketing and communication routines. Bob is a co-founder and board member of Result, an international growth consultancy, and a co-founder and managing partner at Cellspace, a radical marketing communications agency. Bob works or worked for clients like Nivea, Kimberly Clark, Courvoisier, Balantine’s, Mazda, Toyota, Lexus, Lotus, Robeco, Rodamco, Cisco, LogicaCMG, Microsoft, KPN, Sonera, Mindport, Irdeto, Compuserve, Sony, Philips, Cannon Films, Cannon Movie Theaters, UIP, Universal, Sony Music & Entertainment, VNU, Sanoma, RTL, several governemental bodies, and many NGO’s. He’s a co-founder and board member of DDMA, the Dutch DMA. He recently launched Cellspace, his third marcom agency adventure. As an international account co-ordinator he is presently responsible for the roll-out of the successful social software provider Open Business Club (OpenBC.com) in 6 countries, taking the role of country manager for OpenBC in The Netherlands. www.result.com www.openbc.com